- it will improve consistency
- the ability to plan and time your work; always have a goal
- raise the quality of your work
- communicate more effectively and in a more professional manner
Steps of the creative process:
1. research: the more you know, the easier it will be.
2. brainstorming/inspiration: gathering ideas, talking about what you are going to do, trends
- What kind of message am i trying to communicate?
- Who is my audience?
- What kind of color/style will work for the audience?
3. sketch: thumbnails, thumbnails, and more thumbnails
4. execution: compose your piece. combine your type and imagery into a well developed composition.
5. critique and revise: tale a step back and look at your design with an objective eye. make sure it conveys the message to the intended audience! ask others for their opinion.
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